Matomo

According to several sources (datanyze.com, builtwith.com, …) 20% of all online stores are using the WooCommerce WordPress solution. As a result, we thought some of you would be interested in knowing how you can track WooCommerce orders in Matomo (Piwik) … Read More

Do you suspect some traffic sources are not getting the rewards they deserve? Do you want to know how much credit each of your marketing channel actually gets? When you look at which referrers contribute the most to your goal … Read More

Do you suspect some traffic sources are not getting the rewards they deserve? Do you want to know how much credit each of your marketing channel actually gets? When you look at which referrers contribute the most to your goal … Read More

Do you suspect some traffic sources are not getting the rewards they deserve? Do you want to know how much credit each of your marketing channel actually gets? When you look at which referrers contribute the most to your goal … Read More The post ... [More] Make better marketing decisions with attribution modeling appeared first on Analytics Platform - Matomo. [Less]

To be able to grow your business, it is crucial to track all your marketing efforts. This includes all newsletters and emails that you share with people outside of your business. Otherwise, you won’t be able to know which of … Read More

To be able to grow your business, it is crucial to track all your marketing efforts. This includes all newsletters and emails that you share with people outside of your business. Otherwise, you won’t be able to know which of … Read More The post How ... [More] to measure the performance of a newsletter (or any email) with Matomo appeared first on Analytics Platform - Matomo. [Less]

To be able to grow your business, it is crucial to track all your marketing efforts. This includes all newsletters and emails that you share with people outside of your business. Otherwise, you won’t be able to know which of … Read More

In 2016, Google AdWords was the most popular ad service on earth. As a result, it may be your first source for ad spending. Are you interested in knowing whether you are making a profit out of it? Would you … Read More

In 2016, Google AdWords was the most popular ad service on earth. As a result, it may be your first source for ad spending. Are you interested in knowing whether you are making a profit out of it? Would you … Read More

In less than three weeks, Matomo (Piwik) 2 will be no longer supported. This means that no further (security) updates will be released for this version. As per our Long Term Support announcement, Matomo 2.X is supported for 12 months … Read More